PRIVACY POLICY for globalhelpswap
Mediavine Programmatic Advertising (Ver 1.1)
The Website works with Mediavine to manage third-party interest-based advertising appearing on the Website. Mediavine serves content and advertisements when you visit the Website, which may use first and third-party cookies. A cookie is a small text file which is sent to your computer or mobile device (referred to in this policy as a “device”) by the web server so that a website can remember some information about your browsing activity on the Website.
First party cookies are created by the website that you are visiting. A third-party cookie is frequently used in behavioral advertising and analytics and is created by a domain other than the website you are visiting. Third-party cookies, tags, pixels, beacons and other similar technologies (collectively, “Tags”) may be placed on the Website to monitor interaction with advertising content and to target and optimize advertising. Each internet browser has functionality so that you can block both first and third-party cookies and clear your browser’s cache. The “help” feature of the menu bar on most browsers will tell you how to stop accepting new cookies, how to receive notification of new cookies, how to disable existing cookies and how to clear your browser’s cache. For more information about cookies and how to disable them, you can consult the information at All About Cookies.
Without cookies you may not be able to take full advantage of the Website content and features. Please note that rejecting cookies does not mean that you will no longer see ads when you visit our Site. In the event you opt-out, you will still see non-personalized advertisements on the Website.
The Website collects the following data using a cookie when serving personalized ads:
- IP Address
- Operating System type
- Operating System version
- Device Type
- Language of the website
- Web browser type
- Email (in hashed form)
Mediavine Partners (companies listed below with whom Mediavine shares data) may also use this data to link to other end user information the partner has independently collected to deliver targeted advertisements. Mediavine Partners may also separately collect data about end users from other sources, such as advertising IDs or pixels, and link that data to data collected from Mediavine publishers in order to provide interest-based advertising across your online experience, including devices, browsers and apps. This data includes usage data, cookie information, device information, information about interactions between users and advertisements and websites, geolocation data, traffic data, and information about a visitor’s referral source to a particular website. Mediavine Partners may also create unique IDs to create audience segments, which are used to provide targeted advertising.
If you would like more information about this practice and to know your choices to opt-in or opt-out of this data collection, please visit National Advertising Initiative opt out page. You may also visit Digital Advertising Alliance website and Network Advertising Initiative website to learn more information about interest-based advertising. You may download the AppChoices app at Digital Advertising Alliance’s AppChoices app to opt out in connection with mobile apps, or use the platform controls on your mobile device to opt out.
For specific information about Mediavine Partners, the data each collects and their data collection and privacy policies, please visit Mediavine Partners.
At globalhelpswap, we are committed to maintaining the trust and confidence of our visitors to our website. We want our visitors to know that we are not a business that would sell, rent or trade email lists with other companies and businesses for marketing purposes. We’ve provided lots of detailed information on when and why we collect your personal information, how we use it, the limited condition under which we may disclose it to others and how we keep it secure. So pull up a chair, brew the kettle and read on.
COOKIE POLICY
We use cookies, pixels and tags (which we shall collectively define as “Cookies”) to make our site work properly. We sometimes place small data files called cookies on your device. Most big websites do this too. More information on the Cookie Law from the ICO website.
WHAT ARE COOKIES?
A cookie is a small text file that a website saves on your computer or mobile device when you visit the site. It enables the website to remember your actions and preferences (such as login, language, font size and other display preferences) over a period of time, so you don’t have to keep re-entering them whenever you come back to the site or browse from one page to another.
Enabling these cookies is not strictly necessary for the website to work but it will provide you with a better browsing experience. You can delete or block these cookies, but if you do that some features of this site may not work as intended.
The cookie-related information is not used to identify you personally and the pattern data is fully under our control. These cookies are not used for any purpose other than those described here.
WE USE COOKIES TO:
MEASURE WEBSITE USAGE WITH GOOGLE ANALYTICS
We use this software to collect information about how our users use globalhelpswap this helps us to improve the website and information we provide.
Google Analytics itself stores information about:
- Pages you visit on the website
- How long you spend on each page and the website
- How your found the website
- What you click on whilst on the website
We do not collect or store any of your personal information such as name or address etc, we do not identify you via personal information.
CROSS PLATFORM ADVERTISING AND USER RECOGNITION
We also use Cookies provided by Facebook. These Cookies operate in different ways but they are both used in connection with globalhelpswap advertising served to a user of the globalhelpswap web site on Facebook, the recognition of such users and the devices used by the user to access, Facebook and the globalhelpswap web site. Further information on each Cookie is set out in the below.
FACEBOOK PIXEL
This Cookie is placed by Facebook. It enables globalhelpswap to measure optimise and build audiences for advertising campaigns served on Facebook. In particular it enables globalhelpswap to see how our users move between devices when accessing the globalhelpswap web site and Facebook, to ensure that globalhelpswap’s Facebook advertising is seen by our users most likely to be interested in such advertising by analysing which content a user has viewed and interacted with on the globalhelpswap web site. For further information about the Facebook Pixel please see:
https://en-gb.facebook.com/business/help/651294705016616
GOOGLE ANALYTICS
This Cookie is placed by Google. It enables globalhelpswap to learn information about our users use of the globalhelpswap web site such as the time of visit, the pages viewed, whether the user has visited before and the web site visited prior to visiting the globalhelpswap web site.
For further information about Google Analytics please see:
https://www.google.com/policies/technologies/types/
TURN COOKIES OFF
You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings. Since browser is a little different, look at your browser’s Help Menu to learn the correct way to modify your cookies.
If you turn cookies off, some features will be disabled. It won’t affect the user’s experience that make your site experience more efficient and may not function properly.
Most of our cookies expire within 30 days, although our analytics cookies may persist for a year.
NEWSLETTERS/MAILING LISTS
We collect personal information as part of the registration process for our monthly newsletter. We use that information to tell you about the stuff you’ve asked us to tell you about, to contact you if we need to obtain or provide additional information and sometimes to check that our records are right and that you are satisfied. We do not rent or trade email lists with other organisations and businesses.
We use MailChimp, a third-party provider to deliver our newsletter. We gather various statistics around email opening and clicks using the tool to help us monitor and improve our newsletter. You can read more about MailChimp and it’s privacy notice here. You can also unsubscribe to general mailings at any time by clicking the unsubscribe link at the bottom of any of our emails or by emailing our team at paul@globalhelpswap.com
We intend to review our privacy policy in six months time to ensure it’s relevant and as up to date as possible. Our current privacy policy was last updated 17th May 2018.
8. Contacting Us
We welcome and hope you do not hesitate to make any queries, comments or requests you may have regarding this Privacy Policy. Please contact us at paul@globalhelpswap.com